Content Marketing

Capture attention with content.

B2B marketers that use blogs, receive 67% more leads than those that do not. The fusion of blogging and social media is a phenomenal game plan tactic that helps facilitate brand awareness and acts as the ammunition towards qualifying sales ready leads.

Our process extends into the background with all the work the unsung heroes of marketing programs do that go unnoticed. Strong keyword research, designing buyer personas, implementing email workflows and optimizing the content for SEO enhancement all play key roles in helping to propel the right content to the right eyes.

Social Media Management

Start conversations that count.

Going online is an idea of the past – we live online!

Social media has allowed for information to be broadcasted globally in real-time. Brands need to be their own media producers by showcasing absolutely fascinating content that connects across multiple platforms.

We leverage these social vehicles to engage in authentic two-way conversation with customers – and pride ourselves on our diverse and adaptable vernacular to create engaging content that aligns with your brand’s voice and vision.

Lead Generation

Generate qualified sales leads.

New digital techniques have completely flipped the buying process on its head. It is estimated that by 2020, customers will manage 85% of their relationships without ever speaking to a human.

Content needs to cut through all the clutter online so buyers can connect with you and the infrastructure of a solid relationship can be built. We develop a diverse content strategy that captures the buyer’s interest and nurtures these new leads – no matter their position throughout the buying process.

65
blogs monthly
650
social updates monthly
20
happy clients

Brand Storytelling

Tell stories that drive engagement.

“Storytelling will be the biggest business skill of the next 5 years.” – HubSpot

Sharing great stories is what crumbles the walls between strangers, forms a unique connection and truly helps differentiate you.

Storytelling is a strategic business tool that needs to be the core of every marketing arsenal. We design the narratives around your story that leaves customers feeling optimistic and inspired.

Multimedia Production

Make an impact with visual media.

Video production and graphic design are twin heavyweights in every marketing strategy. This type of engaging content is revolutionizing modern marketing by the vivid user experience it creates. Our trendy video production team harnesses the power of sight and sound and combines these interactive elements to bring your brand’s vision to life.

Don’t play catch up with the competition – revitalize your strategy and dominate the digital sphere with our exciting media production ideas.

Website Design and Optimization

Impress with a professional presence.

Your website is the first digital introduction you make with prospective clients. If it’s difficult to navigate, completely void of visuals and lacks any helpful content – the bounce rate will be through the roof.

Cognitive psychologists suggest that first impressions are so powerful that they can override everything what we are told about people – and that first glance greatly influences our vision.

We’ll turn your website into a converting machine with powerful content dripping in SEO value that inspires, entertains and educates. We make sure you don’t need a second chance at a first impression.

What our clients say

“While I knew what I wanted to say, I just couldn’t find the right way to say it. When the team at Glance Marketing came up with the Yougista concept, I knew it was the perfect way to capture the modern yogic lifestyle. Adding the tagline “Be You” added that extra bit of empowerment for the Youginis!”

Heather Kellner
Founder
Yougista.com

“Julie is a true modern marketer with an extremely well-rounded understanding of what it takes to develop and amplify a digital presence online and notably via social channels.”

Shawn de Souza
Owner
de Souza and Associates

“Julie was instrumental in planning, launching and executing our social media efforts. She took a non-existent community and turned it into a thriving one.”

Joey Egan
Vice President, Marketing
Leonardo Worldwide

Let’s talk about your marketing goals